Reluctant Heroes
Five people. Five stories. One broken sector.
I’ve said it many times, I never set out to be involved in housing. I certainly didn’t imagine I’d be making podcasts, building websites, or writing about legal cases and service charge scandals.
Content Wars – The Battle to Control the Narrative
There’s a battle underway in the housing sector — but it’s not being fought with bricks or budgets. It’s being fought with blogs, infographics, press releases, conferences, events, webinars, and reposted reports. A full-blown Content War — and the aim is simple: control the narrative.